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Copyright 1999 Federal News Service, Inc.  
Federal News Service

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MARCH 4, 1999, THURSDAY

SECTION: IN THE NEWS

LENGTH: 1840 words

HEADLINE: PREPARED STATEMENT OF
DAVID F. STOVER
GREETING CARD ASSOCIATION
BEFORE THE HOUSE GOVERNMENT REFORM COMMITTEE
POSTAL SERVICE SUBCOMMITTEE

BODY:

Mr. Chairman and Members of the Subcommittee,
The Greeting Card Association is pleased to present this testimony on H.R. 22, the Postal Modernization Act of 1999. The Greeting Card Association's membership consists of the publishers of the seven billion greeting cards Americans exchange every year. Some five billion of those cards are sent through the U.S. mail. Practically all move as single-piece First Class letters. Consequently, America's families and businesses, and the greeting card publishers who help them exchange their personal messages, have a strong interest in preserving a successful universal postal system. The GCA, through its 58-year history, has championed the citizen mailer -- the individual citizen who uses the mails to communicate with family and friends. The GCA has spoken on behalf of the citizen mailer before Congress as well as in the course of a continuous relationship with the postal agencies.
GCA believes strongly that a healthy Postal Service is vital to our industry and to the individual customers who use the mails for personal communication, and that any postal legislation must protect the citizen mailer. Such protection was an indispensable element of the original Postal Reorganization Act of 1970.1 We have therefore evaluated H.R. 22, and recent Postal Service proposals, from the standpoint of the citizen mail user, and more particularly the user of single-piece First-Class letter mail.2 Our basic aim is to insure that the rates the citizen mailer must pay remain fair and equitable.
I. H.R. 22
A. Some beneficial features of H.R. 22. We commend Chairman McHugh for his efforts to address a broad spectrum of widely differing views. The bill, H.R. 22, appears to try to balance two sets of conflicting goals. On the one hand it calls for substantial deregulation of postal rates and for expanded opportunities for the Postal Service to try new, more entrepreneurial ventures. On the other hand, it seeks to preserve at least some degree of fairness and protection of captive postal customers, such as the citizen mailer, and to impose on the Postal Service meaningful incentives to improve its general productivity.
Besides attempting to preserve this general balance, H.R. 22 proposes beneficial changes in several specific areas:
a strengthened Postal Regulatory Commission with effective information-gathering powers;
a mandate for independent study of the labor relations system;
a streamlined and more flexible financial management process for the Postal Service, and
specification of appropriate qualifications for USPS Directors.
Like the Main Street Coalition for Postal Fairness, of which the GCA is a member, we endorse these reforms.
More generally, GCA is especially supportive of the efforts made in H.R. 22 to protect mailers with no alternatives, of whom First-Class letter mailers are the largest group; to keep rates fair; to prevent disproportionate burdens of overhead cost from being shifted onto mailers who have no alternatives; and to help the Service become more productive.
B. Questions concerning H.R. 22.
After following the evolution of this proposal over several years, GCA is not convinced that the broad "deregulation-plus-price-cap" approach is the right one for the U.S. Postal Service. The GCA believes that adoption of this approach would prove detrimental to the Postal Service's mission of binding the Nation together, because it would have a harmful effect on the First-Class mailer. In particular, we are concerned that
- the "baskets" into which H.R. 22 would divide "noncompetitive" mails would harm the citizen mailer;
- the bill would facilitate exploitation of the letter-mail monopoly;
- the long tradition of universal service would be unnecessarily called in question; and
- for basic structural reasons, the price cap would prove ineffective.
1. The problem of noncompetitive mail "baskets." First, let us call attention to a major flaw in the way H.R. 22 treats noncompetitive mail classes -- that is, the types of mail used by the citizen mailer.
H.R. 22 divides noncompetitive mail into "baskets" and, in particular, bifurcates First Class into single-piece and bulk baskets. We see no need for this division, especially as H.R. 22 has evolved over the past few years. Dividing First Class letter mail into two baskets is especially inappropriate since all of it serves the same purpose - message communication -- and since any cost differences among groups of First-Class letters can be, and are, reflected in cost-based discounts. This issue was thoroughly debated in the 1995 "reclassification" case, and the PRC decided against splitting First- Class letters into separate bulk and single-piece subclasses.3 Bifurcating First Class could serve little purpose other than to invite discrimination. The ordinary citizen, once again, would be taxed for the benefit of large-volume mailers.
2. Exploitation of the letter monopoly. Moreover, the USPS has always been considered a vital public service and not a profit maximizing enterprise.4 For this reason, among others, it has been granted a statutory monopoly on letter mail. We doubt that, as a profit-seeking enterprise, it could avoid exploiting this monopoly. Such exploitation of the letter monopoly, of course, would hit the citizen mailer particularly hard.
3. The universal service study. There is little reason for a study of what degree of universal postal service is needed -- and certainly no reason to delegate such a study to the Postal Service. What level of universal service America needs is a Congressional question. It should not be decided by an interested agency likely to concentrate excessively on cost and net revenue issues.5
4. Basic structural problems. Substantial deregulation of rates, coupled with a limit on total revenues - that is, a price cap - may work in some regulated industries whose basic characteristics are very unlike those of the USPS. The same approach applied to the Postal Service, however, would prove to be ineffective.
First, the Postal Service -- unlike utilities in the private sector - has no "residual claimant" in the form of stockholders who seek dividends and who, if disappointed, can remove the management deemed to be at fault. We question whether transferring the "residual claimant" role to postal managers and employees, who are themselves the largest part of the cost picture, can be expected to produce similar pressures for greater cost efficiency.

Second, the Service is labor-intensive. Though it has invested heavily in automation, it has little prospect of the kind of technological revolution that made deregulation and price caps plausible in the telephone industry. Price caps work easily when the industry is experiencing rapid declines in unit cost -- for example, as the computers now underpinning telecommunications become simultaneously cheaper and more powerful.
For all these reasons, the GCA is unable to support these key aspects of H.R. 22.
Amendments proposed by the Postal Service
In December 1998 and again in January of this year, the Postal Service issued a series of proposed amendments to H.R. 22. The GCA believes that these amendments, if accepted, would seriously harm the citizen mailer -- while doing nothing to make the Postal Service more efficient. The USPS changes would facilitate cost shifting, from competitive to noncompetitive mails, and not cost reduction. They would deprive the price cap of its justification -- which is that it promotes efficiency and cost reduction -- and convert it into a largely automatic mechanism for passing on costs through annual rate increases. The theory of price caps requires that the enterprise subject to the cap must face a risk of financial loss if its costs are not adequately controlled. The USPS amendments would eliminate that risk -- and thus nullify even the theoretical arguments in favor of price-capped deregulation.
Since we do not know the,level of consideration that the Postal Service amendments may receive in the future, we have attached our detailed comments on them as an Appendix to this statement.
III. Conclusion
H.R. 22 represents a praiseworthy attempt to balance the existing postal tradition of public service, consumer protection, and fairness to all mailers with the concept of freedom for the Postal Service to expand, innovate, and engage in creative pricing of its service -- all subject to a standing incentive to control its costs. The Subcommittee has recognized these needs. Several specific changes -- strengthening the PRC, studying the labor relations process, financial flexibility for the USPS, and definition of Directors' qualifications -- should be moved forward.
There are, however, several aspects of the bill that the GCA cannot support. The noncompetitive mail baskets, and especially the bifurcation of First Class, would be harmful to the citizen mailer, and would invite discriminatory pricing. We are gravely concerned by the threat to the historic concept of universal postal service implied in the proposed "study" of the necessary scope and quality of universal service. We seriously doubt that -- given the basic structure of the Postal Service -- the price cap would be an effective constraint on costs.
We deeply appreciate the opportunity to present to the Subcommittee the views of the Greeting Card Association.
1. For example:
- The temptation to resolve the financial problems of the Post Office by charging the lion's share of all operational costs to first class is strong; that's where the money is. The necessity for preventing that imposition upon the only class of mail which the general public uses is one of the reasons why the Postal Rate Commission should be independent of operating management ....91st Cong., 2d Sess., S. Rep. No. 91-912 (June 3, 1970), p. 13(italics added).
2. Testifying in the Senate, the President of GCA noted that
- first class mail is specific to each person. First class mail is important to people. The USPS's own household diary studies confirm this .... it is the valued personal correspondence from people dear to us that gets our first attention.
Statement of Hamilton Davison before the Post Office and Civil Service Subcommittee of the Senate Committee on Governmental Affairs, March 14, 1996, p. 3.
3. Mail Classification Reform I, PRC Docket No. MC95-1, January 26, 1996).
4. See 39 U.S.C. Section 101(a).
5. Decisions on what level of service constitutes "universality" for a particular class of mail also entail judgments regarding the allocation of costs among classes and, consequently, the rates they must pay. For instance, if it were determined that only Express Mail and Priority Mail required Saturday delivery to comply with the universality mandate, the costs of Saturday delivery must be estimated - a process likely to involve much arbitrariness -- and then could be allocated entirely to them, even if Saturday delivery continued to be provided for all mail.
END


LOAD-DATE: March 6, 1999




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