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Copyright 1999 Federal News Service, Inc.  
Federal News Service

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MARCH 4, 1999, THURSDAY

SECTION: IN THE NEWS

LENGTH: 1747 words

HEADLINE: PREPARED STATEMENT OF
JOHN F. STURM
PRESIDENT AND CHIEF EXECUTIVE OFFICER
NEWSPAPER ASSOCIATION OF AMERICA
BEFORE THE HOUSE GOVERNMENT REFORM COMMITTEE
POSTAL SERVICE SUBCOMMITTEE

BODY:

Mr. Chairman, members of the subcommittee, it is a pleasure to appear before you today to discuss H.R. 22--the Postal Modernization Act of 1999. We appear before you today as a member of the Main Street Coalition for Postal Fairness, a group that represents approximately 40 percent of the mail volume in the United States. Most Main Street members are small mailers.
We welcome the opportunity to appear before you and sincerely appreciate the enormous effort that you and your staff have devoted to this process in recent years. Since NAA has commented extensively on earlier drafts of H.R. 22, and those comments still stand, my comments today will focus directly on the areas of the bill that we can support and areas that continue to present fundamental problems for the newspaper industry.
NAA is a national trade association headquartered in Vienna, Virginia, that represents more than 1,700 newspapers in the U.S. and Canada, accounting for 87 percent of the U.S. daily circulation. While most NAA newspapers are dailies, many weekly newspapers are also members.
The Postal Service is very important to newspapers. We use Periodicals and Standard mail to deliver our editorial and advertising products. We also have a strong First Class interest since we, unlike most businesses, receive the vast majority of our revenue through the mail.Although newspapers are among the Postal Service's largest customers in any local area, the Postal Service has come to view newspapers as competitors, and has targeted newspapers' advertising revenue for diversion to direct mail advertising. The Postal Service has engaged in extensive marketing efforts to achieve this goal, even noting in its 1998 Marketing Plan that one of its objectives was to "create the platform for moving substantial revenues from pre-printed newspaper inserts into mail."1 This certainly was not a role envisioned by Congress when it reorganized the Postal Service in 1970.
NAA believes that the Postal Service was intended to be and should remain a public service. As such, it should focus on and improve its performance of its core mission--efficient, universal mail delivery at non-discriminatory rates. Our views concerning H.R. 22 reflect this fundamental position.
NAA supports a number of provisions of H.R. 22, including those which would strengthen oversight by the Postal Rate Commission and improve its ability to ensure that the Postal Service does not stray from its public service mission. These provisions include:
- Giving the PRC subpoena power over the Postal Service so that the PRC has sufficient information to determine whether rates fully cover attributable costs and bear a fair share of overhead costs. We believe this provision should be strengthened by giving the PRC the power to require the Postal Service to gather data, and keep whatever systems of accounts, contracts, and other "business" systems the PRC finds appropriate.
- Relaxing banking requirements for the Postal Service in order to allow it to bank and to borrow capital under more favorable conditions. - Strengthening the Inspector General's office in order to more closely monitor the Postal Service.
- Improving contracting, transportation, law enforcement, and labor matters for the Postal Service.
As has been detailed in previous submissions to this subcommittee, NAA has fundamental concerns about the basic thrust of H.R. 22, which allows a government agency with a de jure monopoly to compete with the private sector. NAA believes that government entities should offer commercial services only where there is market failure--that is, where the private sector either cannot or will not offer such services. That is clearly not the case here, and NAA therefore believes that the competitive policy choices made in H.R. 22 are in error, and not consistent with the Postal Service's public service mission. We note that even if Postal Service competition with the private sector were to be condoned, it is absolutely critical that Congress-- and not a regulatory agency--choose the areas in which the Postal Service would be allowed to compete, and on what terms. Likewise, any decision to expand the areas in which the Postal Service could compete on a largely unfettered basis is an important public policy question that Congress--not a regulator--must make.
In any case, whether or not Congress decides to split postal products between competitive and noncompetitive categories, we believe certain specific tenets are crucial:
- Congress should ensure that joint and common costs are allocated in such a way that the small mailer--beholden to the monopoly--is not left paying the tab. H.R. 22 does not indicate how joint and common costs would be allocated between competitive and noncompetitive products today and in the future. According to the figures in the last rate case, First Class (including Priority Mail) is assessed 85 percent of the overhead costs of the Postal Service even though it represents only 53 percent of the mail volume. Given the power to allocate joint and common costs, we believe the Postal Service would shift even more costs onto First Class.
- Congress should not give the Postal Service pricing flexibility. Allowing pricing flexibility within baskets for products identified by H.R. 22 as "noncompetitive" gives the Postal Service the ability to discriminate in favor of the largest mailers at the expense of small mailers. The rates within a basket should rise and fall together, so that small businesses and the citizen mailer do not fall victim to pricing discrimination.
- The "exceptions" allowing for a positive adjustment of rates for "noncompetitive" products are much too broad. While the exception for statutorily imposed funding obligations appears, at least at this point, to be reasonable, the other simply is too vague. Under proposed 39 U.S.C. Section(c)(2)(B)(ii), the test for a positive adjustment factor would be if the Postal Service--under a "best practices standard"---would need additional revenues to continue to develop postal services of the kind and quality adapted to the needs of the United States. This provision unintentionally undercuts the discipline that the bill seeks to impose on the Postal Service, and needs to be considerably narrowed.
- The Postal Service should not offer contract rates or volume discounts. The Postal Service is a public service organization, with certain governmental advantages, that provides mail delivery services for the benefit of all its citizens. The Postal Service should not "price like a business" and give one customer a better "deal" than another. There is no place in our country's postal policies for the notion that those who can bring in more "trade" should be favored over those who cannot. The principle of equal rates for equal service--no special deals allowed--should remain a bedrock of any American postal system.- The Postal Service should not implement "market tests" that could lead to a shift of business from the private sector to the federal agency without prior approval of the Postal Rate Commission. The public policy decision of what types of new services to offer, the appropriate breadth of such services, the prices to be set, and the competitive impact is a question of the first instance for the PRC, not the Postal Service.

In a more general view, NAA has serious doubts about applying a price cap system to a governmental entity. The goal of price cap regulation is to achieve greater cost control and specific, tangible benefits for the average consumer. NAA supports these goals. But price caps are meant to maximize shareholder pressure on management, in order to maximize efficiency, and thus profits. Thus, a price cap is a regulatory mechanism whose success turns on the presence of shareholders. How a price cap system would work---or whether it could work at all--with an entity that has no shareholders is not clear. It is telling that none of the economists who testified before this subcommittee in April 1997 were able to support a price cap structure for a government entity such as the Postal Service.
In further regard to price caps, we were sharply dismayed by the Postal Service's proposed amendments, which would eliminate the discipline that the price cap in H.R. 22 seeks to impose and eviscerate the other safeguards in H.R. 22.
Finally, NAA strongly opposes the notion of a separate private law subsidiary that could buy private sector corporations (or form joint ventures) for the purpose of selling postal and non-postal products. NAA believes that the Postal Service and its employees would have both the incentive and opportunity to favor the subsidiary (and the companies in which it has investments) when delivering the mail and providing other services. If Congress decided to create an entity that could offer postal and nonpostal products to the public on a "private law" basis, NAA believes that the entity should be a private entity, entirely separate from the Postal Service, with no chance of Postal Service control and no chance of misallocating common costs.
In summary, the competitive policy of this country traditionally has been that government should not compete with the private sector, absent market failure. NAA believes that this is sound policy, which has stood the test of time, and finds it unfortunate that H.R. 22 does not embrace it. We appreciate that the bill contains a number of provisions that are intended to prevent Postal Service exploitation of its governmental status and to protect monopoly ratepayers from subsidizing Postal Service forays into competitive markets. These safeguards include structural separation and cost allocation provisions. NAA believes, however, that these protections would be inadequate, or, as in the case of price caps, are not yet sufficiently proven. Thus we are concerned that the net result of H.R. 22 would be to risk further disadvantaging those members of the public whom the Postal Service is intended to serve.
On the other hand, as detailed above, we are glad to support those provisions of H.R. 22 that focus on improving the Postal Service's performance of its core mission of providing efficient, universal mail service at non-discriminatory rates. We believe that those measures represent a big step forward.
Thank you for considering our views.
1 United State Postal Service 1998 Marketing Plans, October 1997 at page AD 40.
END


LOAD-DATE: March 6, 1999




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