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Copyright 1999 Star Tribune  
Star Tribune (Minneapolis, MN)

May 5, 1999, Wednesday, Metro Edition

SECTION: NEWS; Pg. 18A

LENGTH: 501 words

HEADLINE: Clean air;
Fairness is a feature of new rules

BODY:
It will be interesting to see how the oil and auto industries, long allied in lobbying against federal clean-air rules, respond to the stricter standards announced last week.

     Carmakers are fond of pointing out that their emissions-control efforts are undermined by gasoline with high sulfur content, which fouls catalytic converters. For their part, oil companies are never shy about calling for cleaner-burning engines.      Both positions are addressed with considerable fairness in the new rules. Oil companies will have to cut the sulfur content of gasoline by 90 percent over the next five years. Carmakers will have to meet tougher emission-control standards by 2007 _ and, in a long-overdue application of fair play, will have to build most minivans, pickups and sport-utility vehicles to the same standards as conventional passenger cars by 2009.

     Oil has taken an early lead in opposing the new rules as needless, arguing that auto pollution has already been reduced 90 percent from 1970 levels, that gasoline costs will climb at least 6 cents a gallon, and that rural areas shouldn't be forced to pay for urban smog problems. Detroit is adopting a somewhat milder approach, asserting that the rules will add several hundred dollars to sticker prices.

     Certainly it is true that federal clean-air legislation has been a great success, but its achievements should not be overstated. Air quality remains a serious issue in urban areas, with up to half the problem traceable to autos.

     Gains in auto technology have been offset by dramatic changes in driving patterns, with the average American logging more than twice as much mileage as 20 years ago. More of those miles are being driven in SUVs and other light trucks, which now are allowed to produce up to three times the pollution of a standard sedan.

     The reality is that Americans have been exempted for the last 20 years from the most potent limiting factor on discretionary driving _ expensive gasoline. The results threaten a significant erosion, if not reversal, of the progress wrought by technology.

     There will certainly be a price to pay for the new standards _ if not at the levels cited by industry, perhaps closer to federal estimates of an additional penny or two per gallon of gasoline and $200 per new car. Those impacts may fall a little less heavily on customers of forward-looking companies like Ford, which has already committed itself to building cleaner trucks, and Koch Petroleum, whose Pine Bend plant now produces gasoline with sulfur content close to the new requirements.

     Which underlines the most potent counterargument for industry objections to the new rules: Companies are already on track to meet such standards for their California customers, and some are doing so voluntarily for a wider marketplace. Federal regulations may be needed to motivate further gains in air quality, but once the will has been established, industry can certainly find a way.



LOAD-DATE: May 6, 1999




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