TO: NRB Members
FROM: Brandt
Gustavson
DATE: January 4, 2000
RE: The FCC’s decision
in the Cornerstone case
As many NRB members may already know,
late last week the FCC issued a decision in a long-pending proceeding concerning
a proposed station swap among Cornerstone Television, Inc., a prominent
religious broadcaster and NRB member; WQED Pittsburgh, that city’s largest
noncommercial educational television (“NCETV”) broadcaster; and a
Pittsburgh-based subsidiary of Paxson Communications. The Commission’s Order in
the case is a highly disturbing one—for although the agency granted the parties’
license assignment applications, the FCC also used the case to establish new,
stringent standards for the “educational” programming that NCETV stations must
air to remain qualified to hold their licenses.[1]
Of deepest concern
is that the Order singles out religious programming for special scrutiny under
this new NCETV policy. It apparently seeks to draw a line between programs that
teach about religion—which the agency deems acceptable as the kind of
educational fare that NCETV stations must air—and programs devoted to religious
“exhortation” or statements of personal religious belief—which do not satisfy
the new programming standard.
To be specific, the agency’s Order
states that:
(1) NCETV licensees must devote at least 50 percent
of their regularly scheduled weekly broadcast hours to “educational” programs.
This mandate applies to all noncommercial television broadcasters, whether
religious or secular. To qualify as educational, programming either must be
“instructional,” meaning that it is aired in conjunction with institutions that
offer educational course credits, or be “general educational” programs. The
latter category is loosely defined as programming that has as its “primary
purpose” service to the “educational, instructional or cultural needs of the
community.” (2) While some religious programming may qualify as
“general educational” material under this standard, other religious programs
will not. “For example,” the Commission stated, “programming primarily devoted
to religious exhortation, proselytizing, or statements of personally-held
religious views and religious beliefs generally would not qualify as ‘general
educational’ programming.”
In determining how
programming would fit into the murky category of general educational
programming, the agency did state that it would not “disqualify any program
simply because the subject matter of the teaching or instruction is religious in
nature.” However, as the Commission’s own examples illustrate, the line-drawing
that the new standards require is likely to be a difficult, if not impossible,
exercise:
FCC examples of religious fare that would qualify as
educational
· Programs “analyzing the role of religion in
connection with historical or current events, various cultures, or the
development of the arts”· Programs “exploring the connection between religious
belief and physical or mental health”· Programs “examining the apparent
dichotomy between science, technology and religious tenets”· Programs “studying
religious texts from a historical or literary perspective”FCC examples of
religious fare that would not qualify as educational
· Programs that
consist of “church services”—unless that service is “part of an historic event,
such as the funeral of a national leader” and the “primary purpose” of that
program material was to “serve the educational, instructional or cultural needs
of the entire community” In that same vein, the Order implies that programs
primarily devoted to exhortation or proselytizing about religious faith are not
educational because they do not “serve the educational and cultural broadcast
needs of the entire community” to which the NCETV station is assigned. The FCC
repeatedly warns that educational television stations are supposed to be
“responsive to the overall public as opposed to the sway of particular
political, economic, social or religious interests.”
The Commission
states that it will “defer to the judgment of the broadcaster” as to whether a
particular program qualifies as educational, “unless the broadcaster’s
categorization appears to be arbitrary or unreasonable.” But the Order also adds
a caveat to this traditional expression of agency deference to the good faith
judgment of licensees: “Additionally, the overall context of the broadcast is
important to evaluating the reasonableness of the judgment of the
broadcaster.” Practicalities of categorization aside, the Commission’s
imposition of the new NCETV programming standard raises significant legal
issues, including constitutional ones. As the FCC’s examples suggest, the Order
contains a disquieting implication that the government may restrict certain
strains of religious speech—disfavoring more passionate and emotional
expressions of faith—while not constraining others that are more “intellectual”
and drained of human emotion. The Order does not suggest that the agency has
power to impose the same sort of categorization scheme on other topics of
interest to noncommercial broadcast audiences, such as music (classical vs.
country?), health care (prescription drugs vs. herbal medicines?), or cultural
pursuits (travel to Europe vs. travel to Branson, Missouri?). Nor does the Order
suggest that the proponents of classical music, for example, must be
dispassionate about the subject matter of their “educational”
programming.
NRB is actively consulting with its Washington counsel (Wiley,
Rein & Fielding) and with Cornerstone about the best method for addressing
this disturbing development in the Commission’s NCETV policies. The procedural
aspects of this case pose another set of problems. The FCC generally does not
issue a “rule of general applicability” in a license application proceeding, but
by doing so here, the agency has avoided opening the matter to broad comment by
interested members of the public—including other religious broadcasters. NRB is
now considering the various legal options available to it, and members may rest
assured that the association considers this a matter of high
priority.
Members interested in reading the entire text of the
Commission’s order in the case may find the document on the FCC’s website at
http://www .fcc.gov/Bureau/Mass_Media/Orders/1999/fcc99393.doc
[1] The Order applies only to noncommercial television broadcasters at this point, but much of the legal rationale potentially could be applied to noncommercial FM stations in the future.